Fluctuations In Pricing Why Does That Company Use Price Swings Marketing Help

 

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Fluctuations in Pricing

In the class notes (articles), we see a pricing strategy for bottled water. Think of a product that you have noticed has significant fluctuations in pricing, and research the company that is responsible for manufacturing that product.

  • Based on what you have learned from the textbook, in the class notes (or “articles”), and from research on the Internet, why does that company use price swings?
  • In your opinion, is this effective with regard to sales for this product? Please explain
  • Offer an alternative to price swings. Please explain your choice or decision
  • Please give an example of a current product or service using a skimming pricing strategy and justify you answer
  • Please give an example of a current product or service using a penetration pricing strategy and justify you answer
  • You are free to use the web to find current examples as long as you can justify your answer

Post your response by Friday at 11:59 p.m. ETRespond to the posts of at least two peers by Sunday at 11:59 p.m. ET

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