What makes an ad succeed or flop? Think about specific print advertisements that have either stuck with you or made you turn your eyes, and explain what works or what doesn’t. In your response, be sure to consider the impact the rhetorical appeals of reasoning, credibility, and emotion play in the ad’s effectiveness.
In what ways do people adopt a particular writing style or voice? How does your style or voice change in different writing situations? Please share an example in your response.